Discounts

Create and manage discount codes for creators

Discounts

Discount codes are a core part of creator attribution. When a customer uses a creator’s code at checkout, Convertly automatically attributes the sale and calculates commission.

Creating Discount Codes

Go to Discounts > New Discount to create codes. You can create them one at a time or in bulk.

Single Code

Enter the details manually:

Field	Description
Code	The discount code string (e.g., SARAH15)
Type	Percentage off, fixed amount off, or free shipping
Value	The discount value (e.g., 15 for 15% off)
Assigned Creator	Which creator this code belongs to
Usage Limit	Max number of times the code can be used (optional)
Expiry Date	When the code stops working (optional)

Bulk Creation

Click Bulk Create to generate multiple codes at once using a format template:

{CREATOR_NAME}{VALUE}

For example, with the template {CREATOR_NAME}{VALUE} and a 15% discount, a creator named Sarah would get the code SARAH15.

Available template variables:

• {CREATOR_NAME} — creator’s first name, uppercased
• {VALUE} — the discount value
• {RANDOM} — a random 4-character alphanumeric string
• {BRAND} — your brand name, shortened

Shopify Discount Types

Convertly creates Shopify Price Rules behind the scenes, so codes work natively at checkout:

• Percentage — e.g., 15% off the entire order
• Fixed Amount — e.g., $10 off the order
• Free Shipping — waives shipping costs

Codes created in Convertly are synced to your Shopify store automatically. You do not need to create them in Shopify admin separately.

Linking Codes to Creators

Each code is assigned to exactly one creator. When a customer uses the code:

1. Shopify sends the order to Convertly via webhook
2. Convertly matches the discount code to the creator
3. The order is attributed and commission is calculated

You can reassign a code to a different creator from the discount detail page, but the attribution history for past orders does not change.

Codes and Tracking Links Together

Creators get both a discount code and a tracking link. These work independently:

• Discount code — highest confidence attribution (customer explicitly used the code)
• Tracking link — sets a cookie; if the customer orders within the attribution window, the sale is attributed even without a code

When both are present on an order, the discount code takes priority.

If you create discount codes directly in Shopify admin (not through Convertly), they will not be tracked. Always create codes through the Convertly dashboard or API.